Parkland Ambulance aims for larger social media presence

Kristen McEwen
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Parkland Ambulance director of public affairs Lyle Karasiuk reflects on 2015

For helpful safety tips, and up to date weather and traffic conditions, Parkland Ambulance’s Twitter page was a helpful tool this year.

Throughout 2015, Parkland Ambulance made an effort to increase their social media presence, including providing more safety tips, weather and traffic updates for Prince Albert.

This is the final part of a three-part, year-end series with Parkland Ambulance director of public affairs Lyle Karasiuk.

“One of our goals in 2015 was to have a bigger social media presence,” director of public affairs Lyle Karasiuk said.

“We really try to engage ourselves on Twitter, we’re not quite there on the Facebook side yet.”

He noted that through the ambulance company’s community and school partners, Parkland Ambulance is also able to provide safety information through newsletters.

More AEDs in the community

Parkland Ambulance started off the year by adding additional AEDs in the community -- completing Year Three of the National Heart and Stroke Foundation grant program.

Within the past three years, Prince Albert has received 45 devices in and around the city.

“We’re very, very lucky when you consider the national (average),” Karasiuk said. “There are some larger communities that never received that many.

“We’re very fortunate that there are private individuals and businesses stepped up and purchased an AED.”

Throughout Prince Albert and the surrounding area, there are nearly 300 AEDs.

Developing partnerships

Karasiuk added that Parkland Ambulance would be partnering with the Prince Albert Parkland Health Region and the Prince Albert Police Service during the holidays.

Paramedics will be able to provide medical services to people while they are in custody at the police station. During peak times, paramedics will be able to provide medical care at the station.

Throughout the year, Parkland Ambulance paramedics were also provided the opportunity to explore para-medicine in the community.

During the monthly Prince Albert Seniors Advocacy Centre meetings, a paramedic would attend to do blood pressure and blood sugar checks and screenings as a pilot project.

“We continue to look for partnerships existing partners but also explore opportunities that grow our organization,” Karasiuk said.

Looking ahead to 2016, Karasiuk said Parkland Ambulance would continue to grow as the health care system continues to be busy.

@KristenMcEwen •

Organizations: Prince Albert, National Heart and Stroke Foundation

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