Raiders hope for late surge in season ticket sales

Darryl Mills
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There’s no crisis, but after falling 60 seats short of their season ticket goal last season, the Prince Albert Raiders are looking at another season ticket shortfall at this moment with the start of the regular season rapidly approaching.

“At the moment we’re at about 1,500 (tickets sold),” said Raiders GM Bruno Campese on Tuesday morning. “We need to be at 1,700.”

Campese expressed some frustration at the impact rumours that have swirled around the team, specifically superstar forward Leon Draisaitl. There were reports that Draisaitl might return to play in Europe for the upcoming season, but Campese reiterated the reality of the situation.

“Leon will only be playing one of two places this season, with the Prince Albert Raiders, or with the Edmonton Oilers.”

But, he admitted he has heard comments from some ticket holders that are hesitating about renewing because an electrifying talent like Draisaitl might not be here this season, and the same is a possibility with Josh Morrissey who has a chance at making the Winnipeg Jets roster.

While acknowledging both of those players are special hockey players, the Raiders will be an entertaining team to watch this season.

“I still believe we have a very good hockey team here,” Campese said. “We have a good mix of young and older players and I really see this team really being about who the next kids that are drafted.

“We feel that trend of seeing our players drafted into the NHL will continue.”

Campese also noted this year’s schedule is far more family-friendly than last year’s, something he is hoping will help give ticket sales a boost.

“We have 25 of our 36 home games on Friday and Saturday nights,” he said, noting the team has a home game almost every weekend this season.

Along with a 30% discount on the price of walk-up tickets, there are other season ticket holder advantages, including the team’s Never Waste a Ticket promotion that allows season ticket holders to exchange tickets that can be used for another game.

The team is also really hoping to entice people with their flex-packs this season, which offer savings over walk-up prices, but maximum flexibility for the ticket buyer.

The organization is also committing to making the game--night event better than it has ever been, which the organization has been emphasizing with their “Come for the Game, Stay for the Party” promotional message.

“We’ve pretty much turned (the game night experience) completely upside down,” said Bruce Vance, business manager/director of marketing.

For more information on season tickets, flex packs and the Raiders, check out www.raiderhockey.com, or call the Raider office at 306-764-5348.

Organizations: Raiders, Edmonton Oilers, Winnipeg Jets NHL

Geographic location: Europe

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