Record sales in Prince Albert this Black Friday

Tyler
Tyler Clarke
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Crowds gather around the big-ticket items at Prince Albert’s Future Shop during last year’s Boxing Day sale. Although Boxing Day is still the biggest shopping day of the year, last weekend proves that Black Friday is on the rise. 

Crowds weren’t as crazed in Prince Albert as they were in some locations south of the border, but Black Friday saw local retail outlets notch record sales for the day.

 

Coming off his busiest-ever Black Friday weekend, Prince Albert Future Shop general manager Robert Cormier said that the United States’ shopping event has been gaining popularity in recent years.

“It was crazy busy,” he said. “We had … just shy of 40 people lined up before we opened at 6 a.m.”

Although their doors are known for opening earlier than usual on Boxing Day, this was a first for Black Friday, he said, noting that the move was a resounding success.

“It’s the first time you can get crazy deals prior to Christmas -- I think that’s what drew the people in,” he said. “And the excitement of American Black Friday, for sure.”

Prompted by a successful soft promotion of last year’s Black Friday, this was the Gateway Malls first-ever proper promotion of Black Friday -- a decision that mall manager Sharon Faul said resulted in large crowds of shoppers.

“I think it’s going to become a major event that will have to become part of our marketing calendar,” she said.

Although their total floor counts aren’t in, Faul said that a cursory glance of weekend crowds shows that, without a doubt, the mall was busier than usual over the Black Friday weekend.

Located in the Gateway Mall, the Sears retail outlet noted a 15 per cent sales jump this Black Friday over last year’s, assistant manager Hanan Babeker said.

Winter clothing and electronics were the biggest draws over Black Friday weekend sales, which stretched from Thursday through to Monday, she said, noting, “some of them went up to 60 per cent off.”

It was the “door-crasher sales” that had people waiting outside of Future Shop during the early morning hours, Cormier said, adding that he noted the first person in line when he first got in at about 4:45 a.m.

“Door-crashers” are ultra-low sale prices put on specific items, of which there is only a handful available.

On Friday, there were five 55-inch LED televisions on sale for $750 -- a savings of about $300 per unit.  

Although Black Friday has yet to gain the momentum of the longer-standing Canadian staple of Boxing Day sales, Faul said that “over the next few years, it will, and I think it’ll become a kick start to the Christmas shopping season, where people kind of use it as their guideline to start shopping for Christmas and the holidays.”

Boxing Day still reins supreme when it comes to sales, Cormier said, noting that Dec. 26 will be his staff’s next crazy day, with the store again opening at 6 a.m.

“Some of the deals we did (on Black Friday) are going to be as comparable as Boxing Day, but there will always be more on Boxing Day because it’s a higher-volume day.”

Organizations: Future Shop

Geographic location: Prince Albert, United States

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